This Month in Slice...
A month really isn’t a long time in the grand scheme of things. So it always amazes me how much we can - and do - achieve. But we’re never one to grow complacent, and our teams are continuing to innovate, deliver, and delight, as they always do.
Speaking of team - we’re growing! It’s a great time to join team Cake and we’re actively on the lookout for talented individuals to support our growing client base. Want to get on board the mighty Cake? Check out our careers page.
We’ve also got a lot to celebrate, not only for this past month, but this quarter! We’ve delivered more than 10 successful projects, including websites for Birmingham Busworks, Arrow Gift Co, and the new Site Oppo App. We’ve also reached a ton of key project milestones, and got some of our most custom solutions to date up and running, all whilst delivering continuous support in marketing, SEO, brand strategy, and more to help our long term clients reach their goals.
If you want to find out exactly how our flagship solutions can help you, or you’re intrigued to find out more about our newest innovations, you know exactly where to contact us.
Taking to the mic
I recently had the opportunity to talk all things Cake on Richard Hill’s Agency Intensive Podcast. Discussing everything from Cake’s earliest days, through to the new innovations that we’re making on a daily basis, the conversation showcased that we’re truly the only agency that power retail ready eCommerce brands quite like us.
Give the whole podcast a listen below, and a big shout out to Richard Hill for a great conversation.
New Site Go Live - OTHER
Another one in the books. As a brand with a strong head on their shoulders from a design perspective, OTHER had a clear vision for how they wanted their newly redesigned site to look. And through consistent collaboration and communication, our designers, developers, and account managers were able to more than deliver. A big round of applause to everyone involved was well deserved upon pressing the go-live button. Be sure to check out OTHER’s new site below.
Maximising your eCommerce cash flow
Be it marketing, design, or your eCommerce store itself, there are a lot of things that are “Key to your success” in eCommerce. However, standing tall above all of them is - you guessed it - cold, hard cash. Without enough fuel to put in your eCommerce engine, your journey is going to putter out and come to a halt. Our sister agency, Pie Financial, took a look at how you can maximise your eCommerce cash flow and set yourself up for long term in the ever changing eCommerce landscape.
A guide to using generative AI in eCommerce
Ever since we all got the chance to first toy around with ChatGPT in late 2022, generative AI has become a larger and larger part of our everyday lives. We recently took a look at how we use generative AI in our eCommerce projects and give a guide to any wary marketer who may be scared to dip their toe into the generative AI world.
No team like ours
Our team is the unteachable thing that makes our work so powerful. If our recent projects have taught us anything it’s that, without our team we wouldn’t be able to deliver all of the great projects that we do so often. We recently headed out on an all-team day out to reward the team for what had been a number of great back-to-back months, and we can’t wait to do more.
If you’d like to learn more about each of our unique team members, read our team bio pages.
From getting their Meta account restricted, to a 61% increase in purchases through ads. Learn how our strategic guidance and optimised Meta Ads strategies gave pocket knife retailer, WESN, the reach they needed to grow.
EXPLORELearn how we brought a luxury whisky brand to life with our brand ideation offering and a freshly built website using Webflow.
EXPLOREFor ecommerce brands, no customer base is more important than the core set of dedicated, repeat customers. Figuring out how to best serve these customers is, of course, a top priority for any D2C brand. Having grown significantly over their two decades of trading, alternative fashion retailer, Disturbia, were ready to improve their offering for their most loyal customers. Through the development of an ecommerce app, they would be able to give their customers the best possible version of the online shopping experience.
EXPLOREA website migration is, without fail, one of the most transformative moves an eCommerce business can make. Whilst your existing platform may have felt like the best choice at the time, eventually, the potential upside of making the move becomes too much to ignore. If you’re currently weighing up whether migrating to Shopify is the right choice for your business, read on. Here’s how the Cake Agency team helped Equiport make the move to Shopify Plus.
EXPLOREWe round up the latest in retail and forecast what’s on the horizon every month so you don’t have to.
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