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eCommerce Consultancy

Build and grow a data-backed sustainable retail business with measurable results

directors in workshop planning strategy

We are the business partner that you never knew you needed, but wish you always had. With over 20+ years of retail and eCommerce experience amongst our three directors alone, we are the strategic eCommerce partner you can rely on.

Ipad showing Mobius Audit marketing mix results

Mobius Audit

The Mobius Audit provides an overview of your eCommerce business and identifies key opportunities for growth. See this as a health check for your eCommerce brand. We get under the bonnet and deliver a brief analysis of the 8 key areas for a successful eCommerce business, along with some top recommendations for where to focus next to have the biggest impact.

• Brand & messaging

• Website & site speed


• Sustainability

• Accessibility

• eCommerce data

• Marketing mix

• Channel health check

Leading brands like you are the exception, not the rule and it’s hard to know exactly what to do when you’re trailblazing the way and you’re the ones to go first. This is why our Mobius Audit is designed to uncover the current places you’re wasting time, money or losing impact so that you can make the right plans to overcome them and keep moving. No time wasted. 

Gross Demand Plan

Gross Demand Plan™ is a retail management tool designed to help the next generation of eCommerce businesses grow.

Evolving your brand with a structured process takes the guesswork out of growth. Having visibility on exactly what your eCommerce KPIs are, will enable you and your team to focus your efforts where they are needed most.

The Gross Demand Plan™ lays the path with a 52 week growth roadmap for both your finance and marketing strategy. In turn, this tool will become your companion when making business decisions.

Gross Demand Plan example showing data fields

The Gross Demand Plan process

Define Success

How will we know when we arrive if we don’t first define what success looks like? From audience reach to net profit, if we know where we’re going we can better plan how to get there.

What’s the reality?

Your next level of growth lies in the next best step. But, we won’t know what that is until we understand where we are. The success you’ve seen up to now is not accidental, and it contains the ingredients for the future version of your brand. If you know what to look for in order to optimise what works and leave what doesn’t.

Untapped potential

Now we know where we’re going, we know where we’ve been, what’s working and where we’re leaving opportunities untouched, the next step is to create a unique blueprint so that you have everything you need to make the best decisions to drive your business forward, whenever you need it.

Strategy-backed confidence

No more sleepless nights. No more best-bet decision making. Forget working more and more and growing for the sake of it. This is intentionally designed, expert strategy for sustainable, feel good growth.

Implement and scale

Scale your business comfortably. How much time are you wasting where you needn’t be? How many decisions are you making with crossed fingers? This is for the next generation, purpose-driven brands that are ready to have massive impact.

Cake directors portrait

Director’s Discovery

Want Cake’s industry leading retail experts and 20+ years of e-commerce prowess with their hands and eyes on every area of your business for a full two hour innovation and ideation session? There’s only one rule: there are no rules. And no question is off the table.

Ideate a new idea and condense it into a tangible strategy, with clear next steps and a big picture direction

Uncover your current biggest hurdles to experiencing the growth you really want, and figure out a plan to move beyond any of those blocks so that you can start working and stressing less and enjoying life more

Discuss the ins and outs of your current marketing strategy, we’ll isolate your biggest opportunities and you’ll leave buzzing with ideas that you’ll be able to implement immediately‍

Bring any of your burning questions to a boardroom-style discussion with eCommerce and retail experts and have over 20+ years of experience in your business for two full hours - get back up for your most ambitious ideas and the confidence to go away and execute

Look at a brand strategy built for long term, sustainable growth where every corner of your brand counts - message, product suite, service, culture, customer experience, impact. We’ll design an approach that supports your biggest goals and positions you as the go-to

Talk to us today about reaching eCommerce greatness

Every great relationship starts with a conversation. We’d love to talk with you about your next project and answer any questions you might have about Shopify. But be warned… once we get talking about this stuff, it’s hard to shut us up!

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