We provide both frontend and backend development services. We work closely with our designers to deliver each of our apps by strategically blending user experience and brand storytelling. We map out the key milestones for each phase of a project, so that we can work collaboratively and make the sign-off of each phase as seamless as possible.
Each of our apps are built to ensure that further development can be made in the future, as the base code is clean and sustainable.
How this will impact results...
During development our team will optimise both Apple and Android as they build. Building with both in mind prioritises the coding to ensure smooth UX and reduces the need for unnecessary code which will make the site much faster and optimised for search.
We ensure UX uses best practices to ensure a smooth user journey, making it easy for the visitors to navigate through the app and explore everything your brand has to offer.
We build custom push notifications interfaces for all of the apps we work on, which allow you to send direct notifications to users who have opted in. We can also build in automated push notifications that are triggered by the users behaviour.
Testing both frontend and backend development is critical to ensure that we have no bugs in the code and increase the efficiency of your new app. Our process for testing starts from Day 1 of the project;
To make sure your app is set up, ready for action and launched online correctly, we provide the following list of actions. There’s the submission to app stores, user testing, pre-go live checks, and on go-live to make sure Google knows you mean business and you are ready to start analysing performance and collecting the right data from day 1:
An eCommerce mobile app is a software application that acts as a purpose built eCommerce store for mobile phones. A Mobile app acts as an extension of an eCommerce brand’s typical eCommerce storefront, allowing for the implementation of mobile first functionality such as pinch and swipe.
eCommerce mobile apps provide a dedicated space for businesses to engage with their customers and offer personalised experiences. eCommerce mobile apps can drive customer loyalty, increase convenience, and lead to repeat purchases, ultimately enhancing the overall retail experience. They are designed to be intuitive, provide a frictionless sales experience, and offer features such as one-tap checkout, order tracking, and personalised content.
Mobile apps benefit eCommerce businesses in many ways.
Once downloaded, eCommerce mobile apps provide eCommerce businesses with a highly-targeted method for communicating with their most loyal customers through the use of push notifications, which are shown to bring consistent traffic.
Secondly, an eCommerce mobile app allows eCommerce businesses to garner more insights from their customers through more customer journeys being opened up to them. In turn they have more analytics, more tracking, and more options to refine their marketing and website in the future.
Finally, an eCommerce app provides a higher conversion rate and a higher average order value than an eCommerce business’s web-native eCommerce store. With nearly 70% of eCommerce sales being made on mobile, a highly converting platform is key.
An eCommerce website on mobile is built with desktop in mind first and foremost, and therefore will not be built with mobile serving functionality. Whereas eCommerce mobile apps are tailored for smaller screens and touch interactions, providing a smoother and more intuitive experience compared to websites. eCommerce mobile apps offer intuitive navigation, seamless browsing, and easier access to account features, fostering customer satisfaction and loyalty
Before you can add a mobile app to your eCommerce brand’s arsenal, you first need to decide what type of app will best help you reach your business’ goals. Depending on your budget and your preferences, a different type of eCommerce mobile app will be better for you. Whilst there are many different types of mobile apps, in eCommerce there are three key types of mobile apps: webview apps, native apps, and hybrid apps.
A webview app is an app that displays web content without a traditional browser, embedding web pages without address bars or tabs. A native app is designed specifically for one operating system (e.g., iOS or Android) and is downloaded from app stores. A hybrid app combines elements of both native and web apps, built for a specific platform but incorporating content from a corresponding webpage. For eCommerce businesses, a hybrid or webview app is typically best.
Every great relationship starts with a conversation. We’d love to talk with you about your next project and answer any questions you might have about Shopify. But be warned… once we get talking about this stuff, it’s hard to shut us up!