Is Your Website Award Winning? Follow These Steps to Find Out

Everyone wants an award-winning website, but what exactly makes a website award-winning?

Earlier this year, our client P&Co won the “Best Website Design” award at the Drapers Digital Festival 2019, so we have a pretty clear idea of which essential key features you need to look out for when reviewing the design of your own online store!

The foundation of every successful eCommerce business is a kick-ass and well-designed website.

A well-designed site needs to deliver on certain expectations; it needs to be an accurate representation of your brand, create an engaging user experience, be easy to navigate, and most importantly it needs to convert customers.

A well-designed site won’t just ensure that people visit on your page, it will encourage them to stay there and then come back again for more. It will give your brand an authoritative online presence and make your store a trustworthy place to shop.

We’re going to let you in on a few insider tips and tricks that will boost the performance of your website and even help it win a few of its own awards:

Website Checklist

Use high-quality images

Think about navigation

Be consistent

Avoid too much white space

Format your text correctly

Is your site mobile responsive?

Test your page speed

Is your site confusing customers?

Don’t just focus on one browser!

If your site doesn’t deliver, you can be sure that a competitor will. How many of the above have you considered and addressed with your own website? If you’re looking for additional eCommerce support then get in touch with a member of our team today and book in your own eCommerce review to see how we can work together to create (another) award-winning site!