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The basic Shopify plan is great for small businesses and individuals starting to sell online. But for large businesses who are making thousands of sales each week, Shopify Plus is an eCommerce platform offering exclusive features that are perfect for enterprising businesses like Kylie Cosmetics, Gymshark, and Nescafe. To businesses like these, Shopify plus offers a higher level of customisation than Shopify.
Here are some of the features that are exclusive to Shopify Plus:
Shopify Plus customers receive personalised and dedicated support with their store. Shopify will assign a “Launch Engineer” to your site to support the entire store setup and migration process.
Shopify Plus allows you to add unlimited staff accounts and enables additional permission settings, whereas the basic Shopify plan has limited staff accounts. With Shopify Plus, you can easily allow access to any number of team members and agencies to work on your online store.
Shopify Plus allows a much higher degree of customization than the Basic Shopify Plan, giving you access to Shopify’s theme language, Liquid. Using Liquid, you’ll be able to make changes at the code level for greater control over your online store.
Shopify Plus makes it possible to customise customer checkout experience based on shopping cart values and other factors. It’s important to give special attention to valuable customers! Unlike the basic Shopify plan, Plus customers have access to Shopify scripts. The script editor gives you more control, allowing custom shipping methods and payment options.
Shopify Plus customers can take full advantage of third-party apps, including enhanced API resources. Shopify Plus allows for the use of custom and privately built apps. Shopify Plus users also get access to some exclusive Shopify apps that aren’t available on the basic plan.
As you build your brand online using Shopify, you will have customers who want to purchase at a wholesale level, in bulk. Shopify Plus is the enterprise platform you will need to facilitate bulk orders. With the wholesale channel, you can create a separate, password-protected storefront for wholesale buyers based on your store. With Shopify Plus, users can send invoices, track orders and manage both B2C and B2B businesses, all from the Shopify platform.
Shopify Plus comes with a dashboard to manage all your stores, analytics, staff accounts, user permissions, in one place! It gives you a complete overview of your success.
As well as a master dashboard, Shopify Plus offers a detailed analytics dashboard where you can view stats like sales, top products, landing pages or referrers, returning customer rate, and more.
As a Shopify Plus Agency, we’re committed to delivering exceptional eCommerce experiences. Want to know how we can leverage these features for your brand, get in touch here!
Chris has been at the forefront of eCommerce and a pioneer of online retailing since the early 00s. A 5-time Drapers Award winner, Chris has extensive experience in developing fashion brands online.
Chris founded Cake in 2016. Based in Birmingham, with offices nationwide, Cake specialises in helping fashion brands understand their market online and then helps to develop appropriate strategical direction to achieve their plan, all backed by his 20 years of operating in the retail market.
