Higher ROAS
More email transactions
New Google Ads Markets
Throughout our 5+ year relationship with fashion brand P&Co, we have made significant strides to build upon the performance marketing efforts. We’ve successfully ventured into six paid marketing channels and achieved some remarkable milestones along the way.
Throughout our partnership with P&Co, we have considerably expanded the paid media channels, which has enabled us to reach broader audiences, attract new customers, and guide them towards completing a purchase.
The growth highlights the strength of our collaborative working relationship and the pioneering strategies that our performance marketing team have implemented.
By embracing a bespoke performance marketing model, we break free from the constraints that often stifle-brand agency partnerships. Instead, we are driven by the shared objective of fostering a sustainable profit.
This flexibility empowers us to broaden our horizons and delve into the customer journeys beyond the platforms themselves, such as the on-site experience. Additionally, we work closely with the P&Co team to understand stock distribution - creating forecasts and using bespoke technologies to strategically merchandise their website.
Developing, monitoring, and managing P&Co’s Shopify storefront has valuably informed our ad strategy and optimised the customer experience. For example, through merchandising products and building landing pages, we ensure that the right product is in the right place at the right time.
With a journey spanning back to 2020, our involvement in performance marketing alongside P&Co has led to consistent year-on-year progress. Our dynamic partnership continues to fuel growth, enabling us to expand our service offerings to cater to their evolving needs. Together, we are redefining the boundaries of what's achievable within the realm of performance marketing.
Having a performance model that is focused on the profitability of media spend, we have achieved a remarkable 25% reduction in MCOS while simultaneously boosting turnover. These achievements provide solid foundations to further support P&Co’s growth throughout the remainder of the year.
If you're interested in working with us to boost your performance marketing efforts - contact us. We'd love to hear from you.
Every great relationship starts with a conversation, so schedule your call with us now and let’s find out how we can help you unleash your potential.
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